Meet the iFit Duo: a smartwatch with an analog watch face on the front and a digital tracker on the back. You can just reverse it to start tracking fitness activity. The device can track calories in/out, sleep, steps, and distance. It has a 3-axis accelerometer that automatically detects activity type (walking, running, cycling, and swimming).
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Just like other smartwatches, the iFit Duo supports smartphone notifications. It is Bluetooth heart rate compatible. The device will be available Summer 2015.
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